What is a Certified Financial Planner™, CFP®

These are all certification marks owned by the Certified Financial Planner Board of Standards Inc. (CFP Board), which can help you identify financial planners who are committed to competent and ethical behavior when providing financial planning. All of the advisors at Trinity are CFP® Professionals.

Source: CFP Board of Standards, Inc.; www.cfp.net

Why use a CFP® Professional?

Individuals certified by the CFP Board have taken the extra step to demonstrate their professionalism by voluntarily submitting to the rigorous CFP® certification process that includes demanding education, examination, experience and ethical requirements. These standards are called “the four Es,” and they are four important reasons why the financial planning practitioner you select should display the CFP® certification marks.

Source: CFP Board of Standards, Inc.; www.cfp.net

What is a Registered Investment Advisor (RIA)?

Depending on their size, investment advisors have to register with either the Securities & Exchange Commission (SEC) or the state securities agency where they have their principal place of business. For the most part, investment advisers who manage $100 million or more in client assets must register with the SEC. If they manage less than $100 million, they must register with the state securities agency in the state where they have their principal place of business. Trinity is a SEC registered advisor.

Source: U.S. Securities and Exchange Commission; www.SEC.gov

What does it mean to be a “fiduciary”?

All investors should have access to advice that is in their best interests. The authentic fiduciary standard legally requires an investment adviser to act, under the Investment Adviser Act of 1940, completely in their clients’ best interest. Those financial planners acting in a fiduciary capacity should adhere to the following standards:

·     Put the client’s best interests first
·     Act with prudence; that is, with skill, care diligence and good judgment of a professional
·     Do not mislead clients; provide conspicuous, full and fair disclosure of all important facts
·     Avoid conflicts of interest; and fully disclose and fairly manage, in the client’s favor, unavoidable conflicts.

Source: The Committee for The Fiduciary Standard; www.thefiduciarystandard.org

Aren’t all financial planning professionals fiduciaries?

No. Many financial advisors earn commissions from the sale of various investment and insurance products. Often these products may be suitable, but not necessarily the best for you.

What does it mean to be fee only?

Our compensation comes solely from our clients. We do not earn commissions, rebates, finder’s fees, bonuses, or any other form of compensation outside of what our clients pay us.